“This is a content-led strategy,” Ms. Turness said. “And we have the
right team and the best team to deliver that strategy.”
Her comments may tamp down continued speculation in the TV industry
about the futures of Matt Lauer, whose reputation was spoiled when Ms.
Curry tearfully signed off in June 2012, and Savannah Guthrie, the woman
who was pressed into service as Ms. Curry’s replacement.
The female-centric “Today,” which was already slipping, lost about a
quarter of its audience and became stuck in second place after Ms. Curry
left; last week, “G.M.A.” had about 5.3 million viewers each day, about
750,000 more than “Today.” Among viewers ages 25 to 54, the ones
coveted by advertisers, “G.M.A.” led by 118,000.
The article fails to tell you that Savannah Guthrie and Matt Lauer are an item despite Lauer being married. In any case all the new sets in the world won't erase the stain that Lauer brings to the show.
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