Monday, April 13, 2015

The French McDonalds sounds like Heaven on Earth #BlueCheeseBurger

I think the US McDonalds needs to start playing from the French McDonalds playbook.
I'm not the only one who has been impressed by the spread offered in French McDonald's restaurants.
NPR pointed out in 2012 that eating in McDonald's in France "doesn't feel like fast food" because they are spacious, "tastefully decorated," and "encourage people to take their time" while they're enjoying their meals.
A paper from the University of Pennsylvania's Wharton School of Business reported that same year that McDonald's has been successful in France because the chain has adapted to French eating habits, NPR noted.
The thing that seriously caught my eye is the Blue Cheese Burger on the right which looks outstanding:


















This display is what you order on in France. You actually select your meal and pay for it at this display. The Kiosk then prints a paper that you then take to the food preparation area. That is where they would make the 3 Blue Cheese burgers that I would order.

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