1. Price: In McDonald's terms, Mighty Wings are a premium product. The wings come in packs of three for $3.69, five for $5.59, and 10 for $9.69. Thompson said the prices, which are similar to Buffalo Wild Wings, were “not the most competitive.”
2. Spice: Thompson said the wings were too spicy for many customers' tastes.
3. Appearance: The Mighty Wings looked too much like "McNuggets with bones," writes Susan Berfield at Bloomberg Businessweek.
4. Economy: Many
McDonald's customers are still struggling financially—and are more
likely to spend their hard-earned money on a tried-and-true favorite.
When you are going against Buffalo Wild Wings and Hooters you will always come up short. The idea of 10 wings for $10 is kind of a rip off when you compare them to Wing Wednesdays at Hooters. All you can eat wings is $17 at Hooters and comes with all you can eat fries.
Each plate is about 8 wings at Hooters so you only have to eat two plates in order to get ahead of McDonalds value-wise. Hooters also has the advantage of all sorts of different sauces you can get with the wings as well. There really isn't any comparison between the two.
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